The 9 DIY Beading Essentials Susan Alexandra Swears By | The Strategist

Photo: Courtesy of Susan Alexandra

No one does beads quite like Susan Alexandra, the eponymous accessory line of candy-colored earrings and handbags strung with the kind of acrylic orbs you made friendship bracelets with as a kid. (Gigi Hadid and Suri Cruise are both fans.) We asked Alexandra — the designer — what she recommends for budding beaders who want to whip up their own jewelry at home … especially since we’re not leaving home anytime soon.

I started my business with jewelry, and it’s still near and dear to my heart. My mom forced me to start working when I was very young, and because there are not many job options for 12-year-olds, I got a juicy gig helping my mom’s friend make jewelry. I would watch TRL and make necklaces every day after school, from 3:30 p.m. to 6 p.m., which, if you ask me, is the ideal schedule. I didn’t know it then, but I’d go on to use those beading skills nearly every day of my life. I’ve made probably 2,000 beaded items, total, if not more.

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